Crossix Prime Segments

Reach Your Most Qualified
Audience in a Privacy-Safe Way

Veeva Crossix Prime Segments deliver targeted advertising to patient populations with a higher likelihood to start on therapy.

Announced 2023 Status Early Customers 11-50
Veeva Crossix Prime Segments | Precise Health Audiences
Learn how the Network Advertising Initiative guidelines protect patient privacy
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Custom-built audience segments
for precision targeting

Veeva Crossix Prime Segments are custom-built segments to reach an advertiser’s most qualified audience in a privacy-safe, HIPAA-compliant way. Prime Segments reach a highly targeted, narrow audience and are designed to be used in conjunction with Veeva Crossix Reach Segments.

Why Crossix Prime Segments

Reach highly qualified health audiences

Customer Success

Trusted by leading biopharma companies

Bayer Boehringer-Ingelheim Gilead GSK Indivior Merck Novo-Nordisk UCB