“We need to treat data as our innovative capability, the fuel for the future. It's going to give us the opportunity to show up differently, better, more precise.” - Deirdre Diener, Senior Director, Digital Transformation, North America, J&J Innovative Medicine

Hear Deirdre Diener, senior director of digital transformation at J&J Innovative Medicine and Pete Stark, EVP of commercial strategy at Veeva, discuss taking a modern approach to patient-level data and finding innovative ways to fuel high-impact commercial initiatives.

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